Chapter 5: Developing A Global Vision

Many companies today spend a lot of their time promoting and developing a better way to stimulate their growth. This strategy is known as Global Marketing; which marketing that targets markets throughout the world! The Apple company has been a long time contender in branching out in other markets throughout, proving their continuous success all over the world. The company taps into several markets, for example, Apple will soon be, by the end of the year, the leading company and brand by pc users, not just by the U.S, but all over the world generating billions in sales. They also take the lead in tablet use(Ipad) and the Iphone, quickly becoming one of the most successful mobile inventions of all time.